Urban Marketing: Do you fit the stereotype?

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3 Responses

  1. Charles says:

    I believe that if you identify with the culture they are trying to represent, they may strike a chord with you. Hence, they are effective for the market they are targeting with the spots. I also don’t believe that you have to be black to identify with a family eating dinner or friends fist bumping. In my opinion they are a good way for McDonalds to expand their branding efforts to be more inclusive of different cultural backgrounds and segements of society.

    Charles Bryant
    http://www.urbanmarketingnetwork.com

  2. Camia says:

    The Progressive commercial also:The part about power to the people,the price gun,and the pound.

  3. Quite a beautiful website. I just finished mine and i was looking for some design ideas and your website gave me some. Did you develop the website alone?

    Thank you

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